Capability 12 · Automation & Intelligence
Analytics & Telemetry
Turn raw web data into actionable business intelligence and revenue clarity.
Custom telemetry setups, conversion tracking, GA4 implementations, and executive reporting dashboards.
400+
Successful Campaigns
97%
Client Satisfaction
5X%
ROI
50+
Global Brands Served
From a clear brief to work that holds together.
Data is useless without clarity. Orbit Media builds precision data pipelines that track every critical customer touchpoint, eliminate attribution blind spots, and deliver real-time dashboards so business leaders in Lahore and worldwide can make data-driven growth decisions.
Configuring telemetry & business intelligence for Pakistani & global enterprises.
- 01
Executive Revenue Dashboards for Pakistani Groups
Consolidating multi-channel ad spend, offline sales, and web traffic into single-screen executive dashboards.
- 02
Server-side GA4 Tracking for E-Commerce
Overcoming iOS tracking restrictions with server-side Conversion APIs (CAPI) for local online brands.
A defined scope. Tangible outputs.
Every engagement is shaped to the brief. These are the core capabilities and working outputs attached to this service.
Core capabilities
- GA4 Server-side & Client-side Setup
- Google Tag Manager (GTM) Event Tracking Infrastructure
- Custom Looker Studio & PowerBI Executive Dashboards
- Customer Funnel Drop-off Telemetry
- Cross-Domain & Multi-Touch Attribution Setup
Deliverables
- 01
Telemetry & Event Tracking Plan
Comprehensive specification sheet defining all custom events, triggers, and parameters.
- 02
GTM & GA4 Container Deployment
Fully configured tracking tags deployed with clean naming conventions.
- 03
Custom Executive Dashboard
Interactive dashboard displaying conversion rates, customer CAC, revenue, and channel traffic.
- 04
Data Integrity Verification
Audit confirming 100% correlation between ad platform reported leads and backend CRM records.
- Google Analytics 4
- Google Tag Manager
- Looker Studio
- PostHog
- Mixpanel
- BigQuery
How the work moves.
Four legible stages keep strategy, making, review, and delivery connected from the first conversation onward.
- 01
Telemetry Planning
Defining key conversion events, button clicks, form fills, and video plays.
- 02
Tag Implementation
Configuring Google Tag Manager, custom JavaScript event listeners, and pixels.
- 03
Dashboard Creation
Building visual dashboards tailored to key business stakeholders.
- 04
Audit & Handoff
Testing data accuracy across devices and delivering user documentation.
Questions before you brief us.
Is this compliant with privacy regulations like GDPR / CCPA?
Continue through the capability system.
Bring us the problem. We’ll bring a point of view.
Share the business context, the constraint, and what needs to change. We’ll respond with a focused next step.
Start the conversation